Communications Design Guide for Non-Designers
Every day, a receptionist, or admin assistant, or manager, or engineer, or some other non-designer role is asked to create a product that requires design and communication skills. It might be a brochure, web page, presentation slide, social media graphic, or something else, and they have to churn something out with no training and no help.
I empathize. Seriously. I don’t think it’s kind or responsible for leadership to require non-designers to do design and communications work. I dream of a working world in which that never happens, but until then, I’m hoping this guide will help those non-designers who find themselves trying to make information look and sound great.